As Earth Month unfolds in April, a recent survey sheds light on American consumers' priorities regarding environmentally friendly purchases. Conducted by CivicScience from...
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Mac vs. PC: The Great American Tech Divide Unveiled
Apr 2, 2025 | Consumer Technology, Human Interest
The latest survey conducted by CivicScience reveals a stark contrast between Mac and PC users in the United States, highlighting distinct demographic preferences and behaviors....
Generational Tech Divide: Younger Adults Prefer Wired Headphones
Mar 26, 2025 | Uncategorized
In the ongoing debate between wired and wireless headphones, CivicScience data reveals intriguing insights into the preferences of U.S. adults. The poll, conducted among nearly...
Travel Passion vs. Apathy: A Deep Dive into American Preferences
Mar 20, 2025 | Human Interest, Travel & Tourism
In a recent survey conducted by CivicScience, a striking contrast emerged between those who view traveling for pleasure as a passion and those who express no interest in it. The...
Coffee Lovers vs. Abstainers: How States Differ in Their Daily Brew
Mar 14, 2025 | AI, Announcement, Consumer Financial Health Index, Food & Beverage, General, Human Interest
Recent CivicScience data reveal intriguing regional differences in Americans' coffee consumption habits. The poll, which spanned all 50 states, highlights the top coffee-loving...
How Often Do You Really Need to Shampoo? Survey Reveals Surprising Trends
Mar 11, 2025 | Beauty, Healthcare & Lifestyle, Human Interest
How often do Americans shampoo their hair? A recent survey by CivicScience reveals intriguing insights into the habits and demographics of those who shampoo frequently and those...
Bin There, Done That: Who’s Driving Recycling Habbits in America?
Mar 6, 2025 | Human Interest
Recycling habits among Americans reveal intriguing contrasts, particularly between those who recycle at every opportunity and those who never do. According to CivicScience data,...
The Unlikely Factors in Winter Shorts Trend
Mar 5, 2025 | Human Interest
In a survey of nearly 30,000 Americans, a surprising number of people admitted to wearing shorts during the winter months. Conducted by CivicScience, the survey revealed that 17%...
Crypto Investments Rising in Time for a New Administration
Jan 15, 2025 | Banking & Finance, General, Politics
This is just a sneak peek at the thousands of consumer insights available to CivicScience clients. Discover more data. In the world of investing, cryptocurrency continues to be a...
Meta’s Content Policy Changes Draw Mixed Reaction Amid Growing Trust in Social Media for News
Jan 14, 2025 | Breaking News, General, Media & Entertainment, Social Media
It is a pivotal time for the social media landscape. American users have flocked from one platform and will soon be forced off another. One key focus amid these drastic changes...
Holiday Returns Trend Lower This Year, but Lingering Financial Concerns Are Driving the Current Rate
Jan 9, 2025 | Banking & Finance, General, Holidays, Retail
While it truly is the thought behind every gift that counts, there are plenty of people out there who unboxed a gift over the holidays that just missed the mark. While new...
Trend to Watch: Slightly More Americans Spending Holiday Gift Cards on Essentials This Year
Jan 7, 2025 | General, Holidays, Retail
Although the 2024 holiday season has officially ended, its influence carries into 2025 as consumers turn their attention to redeeming gift cards. These practical gifts go beyond...
Interest in Dry January at a High
Jan 6, 2025 | Food & Beverage, General, Healthcare & Lifestyle
Now that the holidays have ended and the new year has begun, many Americans will set intentions and create new habits for the year ahead. One of the most commonly discussed is...
Economic Sentiment Decreases Slightly to Close Out 2024
Dec 18, 2024 | Economic Sentiment Index, General
The latest biweekly reading of the Penta-CivicScience Economic Sentiment Index (ESI) decreased by 0.3 points to 40.8, marking a minor dip in overall economic confidence ahead of...
The State of Video Streaming: Americans Carry More Subscriptions as Holiday Binge-Streaming Intent Rebounds
Dec 18, 2024 | General, Holidays, Media & Entertainment
The holiday season can offer some extra time off for Americans to kick back and watch video-streaming content. This likely uptick in streaming service usage over the next two...
5 Key Gifting Trends as Holiday Shopping Wraps Up
Dec 16, 2024 | General, Holidays, Retail
With Christmas just over a week away and many Americans lagging behind on their shopping, the rush to complete holiday lists is in full swing. As gifting remains top of mind,...
Flying Phobia: A Closer Look at Who’s Afraid to Take Off
Dec 16, 2024 | Human Interest, Travel & Tourism
Fear of flying is a common concern among many Americans, but just how prevalent is it? Recent CivicScience data reveal that a significant portion of U.S. adults are not fazed by...
Don’t Snooze on It: One-Third of Americans Skip the Snooze Button
Dec 15, 2024 | Human Interest
In a world where the snooze button is a morning ritual for many, many U.S. adults defy the trend by waking up immediately when their alarm goes off. According to CivicScience...
Americans’ Daily Drive: How Long Are We Really Spending Behind the Wheel?
Dec 14, 2024 | Human Interest, Uncategorized
How much time do Americans spend in their cars each day? CivicScience data reveal intriguing insights into this aspect of daily life. The majority of U.S. adults, 57%, spend less...
Classic Fries Reign Supreme: Why Most Americans Stick to Tradition
Dec 13, 2024 | Food & Beverage, Human Interest
In the ongoing debate between regular french fries and sweet potato fries, CivicScience data reveal that a significant majority of U.S. adults prefer the classic option. Nearly...
Sweet Tooth Nation: Nearly Half of Americans Crave Sugar
Dec 13, 2024 | Human Interest
Do Americans have a sweet tooth? According to recent CivicScience data, nearly half of U.S. adults polled (44%) admit to having a definite penchant for sweet foods (excluding...
Exploring America’s Spicy Food Love: A Deep Dive into Demographic Tastes
Dec 13, 2024 | Human Interest, Uncategorized
Spicy food preferences among Americans reveal intriguing insights into how different demographics approach culinary heat. According to CivicScience data, a significant portion of...
Feelings of Holiday Stress Ease, Except Among Gen Z
Dec 11, 2024 | Gen Z, General, Holidays, Retail
The holiday season is a time for spreading cheer, joy, and gift-giving. Despite these positive aspects, it can also be a time of stress for many American celebrators. Just how...
The State of TikTok and TikTok Shop Amid Looming App Ban
Dec 10, 2024 | eCommerce, Gen Z, General, Holidays, Social Media
TikTok has been making waves in the news recently. The social media giant captured attention over Black Friday by tripling its sales to over $100 million on its e-commerce...
Nostalgia Drives Advent Calendar Participation
Dec 9, 2024 | General, Holidays, Retail, Social Media
Advent calendars have long been a festive tradition, building excitement for the holiday season. Thanks to social media, these calendars, traditionally filled with small trinkets...
Is Self-Gifting the New Holiday Tradition?
Dec 4, 2024 | General, Holidays, Retail, Trend Adoption
While treating oneself to a gift is not a new concept, it has grown in popularity in recent years. CivicScience data has consistently highlighted the rise of self-gifting,...
Here’s Who’s Donating as GivingTuesday Interest Holds Steady
Dec 3, 2024 | General, Holidays
GivingTuesday is far from new. In fact, the annual event held on the Tuesday after Thanksgiving, designed to inspire global generosity, was first started in 2012 as a way to...
3 Things to Know: American Holiday Priorities, Social Media Habits Shape Buy Now, Pay Later Use, and Gift Card Interest Continues To Rise
Dec 2, 2024 | Breaking News, General, Holidays, Retail, Social Media
1. Seeing loved ones is a leading priority for Americans this holiday season. Each holiday season, Americans try to focus on the things that matter most to them. According to new...
3 Things to Know: Many Holiday Shoppers Still Haven’t Started Yet, Holiday Travel Among Pet Owners, and Non-Traditional Online Betting
Nov 25, 2024 | Breaking News, General, Holidays, Retail, Sports
1. The majority of holiday shoppers report that they haven't started any of their gift shopping yet. As Thanksgiving approaches, holiday shopping is poised to ramp up. New...
Thanksgiving Travel Plans and Election Fallout: How Consumers Are Shaping the Holiday
Nov 20, 2024 | General, Holidays, Travel & Tourism
Thanksgiving is now just over a week away which means final arrangements for travel are likely taking shape. It looks to be a busy travel period once again, though the weather...
5 Key Insights To Know About Skechers Customers
Nov 19, 2024 | General, Retail
Skechers has established a strong customer base by providing comfort, style, and affordability while appealing to a wide range of demographics. The longstanding shoe giant has...
The Fantasy Sports Landscape: Profiles, Passions, and Participation
Nov 14, 2024 | General, Sports
This article’s data comes solely from CivicScience’s database via our AI content generation tool, DataScribe, which supported its creation. Fantasy sports have become a popular...
Snacking Trends For CPGs: Gen Z Insights, Brands That Rank, Plus More
Nov 13, 2024 | Food & Beverage, General
Since the pandemic, snacking habits have undergone a significant shift among Gen Z. With disrupted routines, remote work, and more time spent at home, traditional meal structures...
3 Things to Know: Concerns and Support for Veterans, Social Media Donating, and Sticking To Grocery Lists
Nov 12, 2024 | Breaking News, Food & Beverage, General, Politics, Retail
This is just a sneak peek at the thousands of consumer insights available to CivicScience clients. Discover more data. 1. The state of America's veterans remains a strong...
Spring vs. Winter: What Your Favorite Season Says About You
Apr 4, 2025 | Human Interest
In a recent survey conducted by CivicScience, 9,296 U.S. users shared their seasonal preferences, revealing intriguing contrasts between those who favor Spring and those who...
Survey Unveils Late-Night Binge-Watching Trends: Women and Younger Viewers Lead the Charge
Apr 1, 2025 | Human Interest, Media & Entertainment
In a recent survey of 4,035 U.S. users, CivicScience explored the habits of binge-watching TV, revealing stark contrasts between those who indulge frequently and those who rarely...
The Happiness Gap: Emotional Wellness Days and Their Role in Well-Being
Mar 25, 2025 | Healthcare & Lifestyle, Human Interest
In a world where mental health is increasingly prioritized, CivicScience data reveal intriguing insights into the habits of U.S. adults regarding emotional wellness days. The...
Demographic Insights: The Faces Behind This Year’s NCAA Tournament Pools
Mar 18, 2025 | Human Interest, Sports, Uncategorized
As the March Madness tournament begins, a recent survey reveals that 19% of respondents plan to participate in an NCAA basketball tournament pool this year. Conducted among 1,848...
Why 43% of Americans Wait for Their Shoes to Wear Out Before Buying New Ones
Mar 13, 2025 | Consumer Financial Health Index, General, Healthcare & Lifestyle, Housing Market, Human Interest, Job Market, Retail, U.S. Workforce
In a comprehensive survey conducted among 77,359 U.S. users, CivicScience explored the frequency of athletic shoe purchases, revealing intriguing consumer behaviors. The survey,...
Frozen Lasagna: The Unlikely Culinary Hero of Suburban America
Mar 10, 2025 | AI, Announcement, Consumer Financial Health Index, Food & Beverage, General, Human Interest, Trend Adoption
Frozen lasagna has carved out a niche among American consumers, with 58% of survey respondents expressing their enjoyment of its convenience and taste. This preference is...
Beach Bliss or Adventure Thrills? How Americans Choose to Unwind
Mar 6, 2025 | Human Interest, Travel & Tourism
Vacation preferences among Americans reveal intriguing insights into how different demographics choose to unwind. A recent survey conducted by CivicScience, highlights the...
The Battle of Games: Mobile vs. Board Games in America
Feb 27, 2025 | Uncategorized
In the digital age, the allure of mobile gaming is undeniable, yet traditional in-person games like poker and board games continue to captivate a significant portion of the...
Economic Sentiment Drops Sharply To Start 2025
Jan 15, 2025 | Economic Sentiment Index, General
Following a slight rise heading into the new year, the latest biweekly reading of the Penta-CivicScience Economic Sentiment Index (ESI) decreased by 1.9 points to 39.2, the...
Californian Wildfires Challenge Waning Climate Change Concern Among Americans
Jan 13, 2025 | Breaking News, General
The wildfires currently impacting Southern California have renewed the focus on the far-reaching impacts of climate change and the critical importance of emergency preparedness....
Key Winter Wear Trends in 2025: Carhartt Ranks No. 1, Gen Z Values Brand, Plus More
Jan 8, 2025 | eCommerce, Gen Z, General, Retail
As snow falls across some states and temperatures drop, the demand for cozy, durable, and stylish outerwear peaks. According to new CivicScience data, many will be bundling up...
3 Things to Know: Optimism for 2025, Mocktail Interest Continues to Rise, Upcycled Holiday Gifting
Jan 6, 2025 | Breaking News, Food & Beverage, General, Holidays
1. After mixed feelings about 2024, a majority of Americans believe 2025 will be a better year. The start of a new year offers the chance to reflect on the year that was. New...
New Year’s Resolution Setting Up for 2025
Dec 31, 2024 | General, Healthcare & Lifestyle, Holidays
It’s nearly impossible to think of January without considering New Year’s Resolutions. As soon as the ball drops on New Year’s Eve, ringing in the start of a new year, millions...
Majority Don’t Holiday Gift-Give in the Workplace
Dec 18, 2024 | General, Holidays
This article’s data came from CivicScience’s database via our AI content generation tool, DataScribe, which supported its creation. Get access here. As the holiday season...
Americans Plan for a (More) Sober Holiday Season
Dec 17, 2024 | Food & Beverage, General, Holidays
The holidays are often a time of increased social gatherings, which also means there may be an increased opportunity for altered states with the help of alcohol or cannabis. Both...
3 Things to Know: Bird Flu Concerns, Clothing as Holiday Gifts, The Impact of Brands Using AI in Advertising
Dec 16, 2024 | AI, Breaking News, General, Healthcare & Lifestyle, Holidays, Retail
1. Americans are increasingly concerned about the potential for the Bird Flu to spread among humans and pets. Bird Flu is once again in the news – the H5N1 virus has spread...
How Gen Z is Redefining Fashion Innovation
Dec 15, 2024 | Gen Z, Human Interest
Fashion innovators, a small yet intriguing segment of the U.S. adult population, reveal some unexpected insights according to recent CivicScience data. These individuals, who...
Diverse Dynamics: How Demographics Shape NFL and College Football Fandom in America
Dec 15, 2024 | Human Interest
Sports fandom in America is as diverse as the country itself, with varying levels of engagement across different sports and demographics. Recent data from CivicScience sheds...
Exploring America’s Sleep Divide: How Age, Income, and Lifestyle Shape Our Nights
Dec 14, 2024 | Human Interest, Uncategorized
How much sleep do Americans really get each night? CivicScience data reveal intriguing patterns in sleep habits across the United States, shedding light on how various factors...
Creamy or Chunky? Unpacking America’s Peanut Butter Preferences
Dec 13, 2024 | Food & Beverage, Human Interest
When it comes to peanut butter preferences, CivicScience data reveal a fascinating divide among U.S. adults. The majority of respondents lean towards creamy peanut butter, while...
Exploring the Vegetarian Lifestyle: A Deep Dive into Demographics and Preferences
Dec 13, 2024 | Human Interest, Uncategorized
Vegetarianism is more than just a dietary choice; it's a lifestyle that reflects diverse demographics and preferences. According to CivicScience data, a small but significant...
Sports Fans vs. Non-Fans: A Deep Dive into American Demographics
Dec 13, 2024 | Human Interest, Uncategorized
In a world where sports often dominate conversations in some circuits, CivicScience data reveals intriguing insights into the lives of those who are passionate about watching...
5 Key Holiday Insights Among Hispanic Americans
Dec 11, 2024 | General, Holidays, Retail
The United States is a diverse nation of consumers with different wants, needs, backgrounds, opinions, values, and expectations. However, not all voices are always clearly heard,...
Poll of the Day: Calling all Coffee Lovers
Dec 10, 2024 | Food & Beverage
What do you think about Caribou Coffee?
3 Things to Know: Thanksgiving Weekend Shopping Recap, Telehealth Usage, and Frequent Moviegoing Trends Up
Dec 9, 2024 | Breaking News, General, Healthcare & Lifestyle, Holidays, Media & Entertainment, Retail
1. Here’s how much of an impact Thanksgiving weekend sales had on the percentage of consumers who have started their holiday shopping. CivicScience data suggested that...
Economic Sentiment Decreases Slightly Following Thanksgiving
Dec 4, 2024 | Economic Sentiment Index, General
The latest biweekly reading of the Penta-CivicScience Economic Sentiment Index (ESI) decreased by 0.2 points to 41.1, marking a minor dip in overall economic confidence as the...
Americans Are More Optimistic About the Future Than 2023, Led by Republicans
Dec 2, 2024 | General, Healthcare & Lifestyle, Politics
As the Trump administration prepares to take office early next year, many Americans are using this transition period to reflect on what the future might hold for their personal...
Infographic: Politics Are off the Menu for Most Americans This Thanksgiving
Nov 27, 2024 | Food & Beverage, General, Holidays, Politics
Turkey Day is nearly here, and Americans across the country are preparing to make home-cooked meals for the holiday — that is, 31% of them are making a meal fully from scratch....
Press Release: CivicScience Reveals How Trump and Harris Voters Got Their Content
Nov 21, 2024 | General, Media & Entertainment, Politics
PITTSBURGH, November 21, 2024 – CivicScience today released new data on the media platforms most used by voters in the lead-up to the 2024 presidential election. The recent...
Economic Sentiment Remains Fairly Steady
Nov 20, 2024 | Economic Sentiment Index, General
The latest biweekly reading of the Penta-CivicScience Economic Sentiment Index (ESI) decreased by 0.1 point to 41.3, marking a minor dip in overall economic confidence over the...
Small Business Saturday Gains Traction As Election’s Outcome Continues to Ripple Among Consumers
Nov 19, 2024 | General, Holidays, Retail
Black Friday and Cyber Monday capture much of the attention when it comes to Thanksgiving Weekend shopping, but Small Business Saturday, in between the two, is proving to be a...
Holiday Toy Shopping Preview: Increased Spending, Online Shopping, and Brands That Could Win
Nov 14, 2024 | General, Holidays
Thanksgiving is now just two weeks away, which means American holiday shopping is likely to start heating up quite a bit. Holiday shopping certainly encompasses many different...
Trend to Watch: Ham Likely to Feature Prominently at Thanksgiving and HoneyBaked Ham is Poised to Benefit
Nov 13, 2024 | Food & Beverage, General, Holidays
Thanksgiving is now just over two weeks away, and many Americans are finalizing their plans for the annual feast. According to the latest CivicScience data, 84% of Americans...
The Music Divide: How Age, Income, and Location Shape Passion for Music
Apr 3, 2025 | Human Interest, Media & Entertainment
In a recent survey conducted by CivicScience, 4,860 U.S. users shared their views on the role of music in their lives, revealing stark contrasts between those who consider music...
Who Takes Home Leftovers? A Look at Gender, Income, and Education Trends
Mar 31, 2025 | AI, Announcement, Food & Beverage, Human Interest
A recent survey conducted by CivicScience reveals intriguing insights into American dining habits, particularly the likelihood of taking home leftovers from restaurant meals. The...
MLB Spring Training: A Game of Demographics
Mar 21, 2025 | Human Interest, Sports
In a recent survey conducted by CivicScience, a fascinating divide emerged between those who consistently watch Major League Baseball (MLB) spring training games and those who do...
America’s Snacking Habits Revealed: Afternoon and Evening Munchies Dominate
Mar 17, 2025 | AI, Food & Beverage, Human Interest
In a recent survey conducted by CivicScience, 26,279 U.S. adults shared their snacking preferences, revealing intriguing patterns in when people choose to indulge. The survey,...
Social Media’s Subtle Sway: How Platforms Shape Food Choices for a Select Few
Mar 12, 2025 | Consumer Financial Health Index, General, Human Interest, Media & Entertainment, Social Media
Social media's impact on food purchasing decisions reveals intriguing patterns among American consumers. A recent survey conducted by CivicScience from January 1, 2023, to...
Cereal Consumption Trends in America on National Cereal Day
Mar 7, 2025 | AI, Announcement, Food & Beverage, Human Interest
How often do Americans eat cereal? A recent survey by CivicScience reveals intriguing insights into cereal consumption habits across the United States. The survey, conducted with...
Cookie Debate: Stark Divides Exist Between Chewy and Crispy Cookie Lovers
Mar 5, 2025 | AI, Food & Beverage, Human Interest
When it comes to cookie preferences, CivicScience data reveal a fascinating divide among U.S. adults. The majority of respondents, more than half, express a preference for chewy...
GLP-1 Trends by CivicScience: Current Users Report Shifts in Retail Shopping and Alcohol Consumption, Plus More Insights
Jan 15, 2025 | Food & Beverage, General, Healthcare & Lifestyle, Retail
This is just a glimpse of the GLP-1 trends available to CivicScience clients. Want to see the full picture? Let’s talk. CivicScience has data on over 135K GLP-1 users, providing...
5 Fitness Trends to Watch in 2025
Jan 14, 2025 | General, Healthcare & Lifestyle
As the calendar turns to a new year, many Americans embrace it as an opportunity to set fresh goals, with fitness often at the top of their lists. Recent CivicScience data reveal...
3 Things to Know: TikTok Alternatives Amid Looming Ban, Support for Alcohol Warning Labels, and Surging Economic Optimism Among Republicans
Jan 10, 2025 | Breaking News, Food & Beverage, General, Politics, Social Media
1. Nearly half of Americans back the TikTok ban, while Meta stands to gain users should the ban come to fruition. With the January 19 deadline looming, TikTok could be in its...
How Rising Concerns of Repaying Holiday Debt Could Impact Consumer Spending in 2025
Jan 8, 2025 | Banking & Finance, General, Holidays, Retail
The holiday season is a time for spreading cheer, joy, and gifts. However, in the effort to make the season special, some gift-givers needed to take on debt to cover the costs of...
Americans 55+ Optimistic About Income, but Chart a Cautious Course for 2025 Spending
Jan 6, 2025 | General, Healthcare & Lifestyle, Politics, Retail
A version of this article originally appeared in ROAR Forward as part of a collaboration with their quarterly ROAR Report. As we enter the first full week of 2025, it's time to...
3 Things to Know: Lower Holiday Enthusiasm, Encrypted Messaging App Intent Amid Hacking Threat, and How Consumers Handle Marketing Emails
Dec 23, 2024 | Breaking News, Consumer Technology, eCommerce, General, Holidays, Retail
1. Americans aren’t as excited about the holidays this year compared to 2023. Americans are showing less enthusiasm for the holidays this year compared to last year. In...
Infographic: Bluesky vs. Threads
Dec 18, 2024 | General, Politics, Social Media
Threads and Bluesky are two emerging social media platforms reshaping the Twitter/X model. Threads, developed by Meta, fosters topic-focused communities within its...
Tax Season Preview: An Early Look At Consumer Tax Prep Plans
Dec 17, 2024 | Banking & Finance, General
The holiday season is in full swing, but as the year comes to a close, another season that’s far less cheerful looms: tax season. Although the filing deadline for the 2024 tax...
Cooler Days, Different Ways: What Sets Cool Weather Fans Apart from Warm Weather Lovers
Dec 16, 2024 | General, Human Interest
As the fall season ushers in cooler weather, CivicScience data reveal intriguing insights into the preferences and characteristics of Americans who favor cool weather compared to...
Survey Reveals 1970s as the Ultimate Rock Decade: A Nostalgic Journey Through Music History
Dec 15, 2024 | Human Interest, Media & Entertainment
The 1970s reign supreme as the best decade for rock music, according to a recent CivicScience survey. Conducted from July to September 2024, the survey gathered responses from...
Soulmates and Happiness: The Surprising Link Revealed by New Poll
Dec 14, 2024 | Human Interest, Uncategorized
Belief in soulmates is a topic that divides Americans, according to recent CivicScience data. The poll, which gathered responses from nearly 2,900 U.S. adults, reveals that about...
Tattoo Trends in America: A Deep Dive into Urban and Suburban Ink Culture
Dec 14, 2024 | Human Interest, Uncategorized
In a world where body art is becoming increasingly mainstream, CivicScience data reveals intriguing insights into the tattoo landscape among U.S. adults. The poll, conducted with...
CivicScience Data Reveals: Who’s a Night Owl and Who’s a Morning Person?
Dec 13, 2024 | Healthcare & Lifestyle, Human Interest
Are you a night owl or a morning person? CivicScience data reveal intriguing insights into the preferences and lifestyles of U.S. adults. The poll of over 9,500 U.S. adults finds...
Americans Dream of Tropical Beaches: Vermont Leads the Way
Dec 13, 2024 | Human Interest
When it comes to vacation preferences, CivicScience data reveal that Americans have a clear favorite: tropical beaches. This preference is particularly strong in Vermont, where...
3 Key Insights Shaping the U.S. Workforce in Q4
Dec 12, 2024 | General, Reports, U.S. Workforce
This is just a sneak peek at the thousands of consumer insights available to CivicScience clients. Discover more data. Today's workforce is evolving, with context and needs...
Is ‘Die Hard’ a Christmas Movie? 37% Say Yes, and Maybe They’re Happier for It
Dec 10, 2024 | General, Holidays, Media & Entertainment
This article’s data came from CivicScience’s database via our AI content generation tool, DataScribe, which supported its creation. Get access here. Is Die Hard a Christmas...
CivicScience Wrapped: The Trends That Resonated Most in 2024
Dec 9, 2024 | Beauty, Food & Beverage, General, Healthcare & Lifestyle, Retail, Travel & Tourism
Year-end is often a time of reflection – revisiting trends, insights, and milestones from the past twelve months. Brands like Spotify have leaned into this idea, making it a...
Food Recalls Fuel Strong Concern, but Trust in Brands and Retailers Holds For Now
Dec 4, 2024 | Breaking News, Food & Beverage, General, Retail
The last several months of the year have seen multiple large-scale recalls of food products due to foodborne illnesses such as Listeria and E. coli. The flow of food recall news...
5 Unexpected Insights About Travel Tuesday Shoppers
Dec 3, 2024 | General, Holidays, Travel & Tourism
Black Friday and Cyber Monday capture much of the attention in terms of consumer spending in the days around Thanksgiving; however, Travel Tuesday – which falls on the Tuesday...
The Cyber Monday Shopper Lags Behind on Holiday Shopping
Dec 2, 2024 | General, Holidays, Retail
This article's data came partly from CivicScience’s database via our AI content generation tool, DataScribe, which supported its creation. Get access here. Cyber Monday continues...
What’s in Store For Gen Alpha This Holiday Season?
Nov 26, 2024 | General, Holidays, Retail
As the holiday season approaches, it would be wise for retailers to pay close attention to the youngest generation of consumers – Gen Alpha. Born after 2010, Gen Alpha is growing...
Black Friday and Cyber Monday Participation on the Rise Amid Post-Election Optimism Among Republicans
Nov 21, 2024 | General, Holidays
As Thanksgiving approaches next week, many Americans are not only preparing for their holiday celebrations but also eagerly anticipating the upcoming Black Friday and Cyber...
How Policy Changes Are Impacting College Applications in 2024
Nov 20, 2024 | Education, General, Politics
With college early action decisions beginning on November 1st, the college application season is officially underway. This year, however, the landscape is more challenging than...
3 Things To Know: Election Impacts on Social Media Habits, Americans 65+ Unlikely to Alter Medicare Plans, and What Americans Shop For on Auction Sites
Nov 18, 2024 | Breaking News, Food & Beverage, General, Politics, Retail
1. The election's outcome drives Americans to tune out political news and switch social media platforms. Now that the U.S. presidential election is over, more than half of U.S....
1 in 5 Regularly Take Mental Health Days
Nov 13, 2024 | General, Healthcare & Lifestyle
This article's data comes solely from CivicScience’s database via our AI content generation tool, DataScribe, which supported its creation. Get access here. In today's fast-paced...
GLP-1 Report Insights: Lifestyle Changes, Dining Habits, and Mental Health
Nov 12, 2024 | General, Healthcare & Lifestyle, Reports
This is just a glimpse of the GLP-1 insights available to CivicScience clients. Want to see the full picture? Let’s talk. After months of continuously collecting data on GLP-1...