{"id":13,"date":"2025-08-28T13:46:27","date_gmt":"2025-08-28T13:46:27","guid":{"rendered":"https:\/\/whatwereseedev.wpenginepowered.com\/?page_id=13"},"modified":"2026-04-09T13:22:28","modified_gmt":"2026-04-09T13:22:28","slug":"home","status":"publish","type":"page","link":"https:\/\/whatwereseeing.com\/","title":{"rendered":"Home"},"content":{"rendered":"

[et_pb_section fb_built=”1″ admin_label=”Header” _builder_version=”4.27.4″ _module_preset=”6234cc3d-b6f8-400b-b428-098eb18d4048″ background_color=”RGBA(255,255,255,0)” use_background_color_gradient=”off” background_enable_image=”off” parallax=”on” custom_margin=”20px||||false|false” custom_padding=”0vw||0vw||true|false” collapsed=”on” global_colors_info=”{%22gcid-primary-color%22:%91%22quote_text_color%22,%22background_color_gradient_stops%22%93}”][et_pb_row column_structure=”2_3,1_3″ _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”||0px|||” global_colors_info=”{}”][et_pb_column type=”2_3″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_heading title=”John Dick” _builder_version=”4.27.4″ _module_preset=”85bb96a3-ef78-46ce-aab0-1e7393bf0748″ title_text_color=”#000000″ title_font_size=”68px” custom_margin=”||10px||false|false” global_colors_info=”{}”][\/et_pb_heading][et_pb_heading title=”CEO & Founder CivicScience” _builder_version=”4.27.4″ _module_preset=”2e178253-9690-4ad5-85ea-1ed743cb23fb” title_level=”h3″ title_text_color=”#000000″ title_font_size=”24px” min_height=”43px” custom_margin=”-12px||10px||false|false” custom_padding=”||0px|||” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″][\/et_pb_heading][et_pb_heading title=”John Dick is the Founder and CEO of CivicScience, a consumer analytics and advertising platform serving the largest brands and media companies in the world. He\u2019s the host of the podcast The Dumbest Guy in the Room and the author of What We\u2019re Seeing, the weekly newsletter read by a Who’s Who of business and tech leaders. John is a contributor to AdAge and Forbes and has appeared on Good Morning America, Yahoo! Finance, and NewsNation, and as a speaker at numerous business and media conferences.” _builder_version=”4.27.4″ _module_preset=”eb37210b-8edd-4727-970a-25cfc5e0f17b” title_text_color=”#000000″ title_font_size=”18px” title_line_height=”1.6em” custom_margin=”-14px|||||” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″][\/et_pb_heading][et_pb_button button_url=”https:\/\/whatwereseeing.com\/wp-content\/uploads\/2026\/04\/Speaker-Profile.pdf” url_new_window=”on” button_text=”Speaker Profile” _builder_version=”4.27.4″ _module_preset=”default” button_text_size=”12px” button_bg_color=”#3468C6″ hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″][\/et_pb_button][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/whatwereseeing.com\/wp-content\/uploads\/2026\/03\/JD.jpg” title_text=”JD” _builder_version=”4.27.4″ _module_preset=”default” transform_scale=”85%|85%” 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global_colors_info=”{}”][et_pb_heading title=”Featured Podcast Episode” _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”||-1px|||” global_colors_info=”{}”][\/et_pb_heading][et_pb_video src=”https:\/\/www.youtube.com\/watch?v=CQCVJYQ8Rr4″ image_src=”https:\/\/whatwereseeing.com\/wp-content\/uploads\/2025\/10\/podcast_ss.jpg” _builder_version=”4.27.4″ _module_preset=”default” background_color_gradient_direction=”90deg” custom_margin_tablet=”|-10vw||-10vw|false|true” custom_margin_phone=”||||false|false” custom_margin_last_edited=”off|desktop” border_radii=”on|10px|10px|10px|10px” global_colors_info=”{%22gcid-7ac71fca-d8d0-448d-9b31-949fbf26d931%22:%91%22box_shadow_color%22%93}”][\/et_pb_video][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

\"\"Join the thousands of leaders and executives who listen to John’s podcast. Show includes interviews with the most impactful people in business and technology today.<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.24.2″ _module_preset=”default” global_colors_info=”{}” padding_phone=”||||false|false” padding_tablet=”0vw|10%|0vw|10%|true|true” padding_last_edited=”on|tablet”][et_pb_accordion icon_color=”#FFFFFF” _builder_version=”4.27.4″ _module_preset=”1c7ae71e-c7dd-46a7-9640-bbcfe4156a39″ hover_enabled=”0″ border_radii=”on|10px|10px|10px|10px” locked=”off” global_colors_info=”{%22gcid-primary-color%22:%91%22open_toggle_background_color%22,%22toggle_text_color%22,%22icon_color%22,%22open_toggle_background_color%22,%22toggle_text_color%22,%22open_toggle_background_color%22,%22toggle_text_color%22,%22open_toggle_background_color%22,%22toggle_text_color%22,%22open_toggle_background_color%22,%22toggle_text_color%22,%22open_toggle_background_color%22,%22toggle_text_color%22,%22open_toggle_background_color%22,%22toggle_text_color%22,%22open_toggle_background_color%22,%22toggle_text_color%22,%22quote_text_color%22,%22header_4_text_color%22,%22open_toggle_background_color%22%93,%22gcid-2ba1efb6-4031-47e4-a58d-f8150d56f0f2%22:%91%22closed_toggle_background_color%22,%22closed_toggle_background_color%22,%22closed_toggle_background_color%22,%22closed_toggle_background_color%22,%22closed_toggle_background_color%22,%22closed_toggle_background_color%22,%22closed_toggle_background_color%22,%22closed_toggle_background_color%22%93}” sticky_enabled=”0″][et_pb_accordion_item title=”Ep 601 – Mark Cuban – Cost Plus Drugs” open=”off” closed_toggle_text_color=”#FFFFFF” _builder_version=”4.27.4″ _module_preset=”default” background_color=”#3468C6″ background_enable_color=”on” hover_enabled=”0″ global_colors_info=”{}” toggle_text_color=”#FFFFFF” sticky_enabled=”0″]<\/p>\n

John’s guest, Mark Cuban, is tackling this transparency problem in the <\/span>unnecessarily<\/span><\/i> complex world of prescription drugs. They talked about the story behind <\/span>CostPlusDrugs.com<\/span><\/a>, his bold vision to \u201cf\u2013k up healthcare,\u201d and lots about sports and family in between. Watch on YouTube<\/a><\/span><\/p>\n

[\/et_pb_accordion_item][et_pb_accordion_item title=”Ep 602 – Michael Costello – GNC” closed_toggle_text_color=”#FFFFFF” _builder_version=”4.27.4″ _module_preset=”default” background_color=”#3468C6″ background_enable_color=”on” global_colors_info=”{}” toggle_text_color=”#FFFFFF” open=”off”]<\/p>\n

In this insightful episode, John Dick and Michael Costello delve into the evolving landscape of health and wellness. They discuss the decline in obesity rates, the rise of strength training, and the impact of vitamins and supplements. Michael shares his journey at GNC and the importance of consumer focus and personalization in retail. The conversation also touches on brand loyalty, the role of science in consumer decisions, and the future of health and wellness. Watch on YouTube<\/a><\/span><\/p>\n

[\/et_pb_accordion_item][et_pb_accordion_item title=”Ep 603 – Perry Sook – Nexstar” closed_toggle_text_color=”#FFFFFF” _builder_version=”4.27.4″ _module_preset=”default” background_color=”#3468C6″ background_enable_color=”on” hover_enabled=”0″ global_colors_info=”{}” toggle_text_color=”#FFFFFF” open=”off” sticky_enabled=”0″]<\/p>\n

In this conversation, Perry Sook discusses his journey in the media industry, the importance of local news, and the challenges posed by big tech. He emphasizes the need for strong companies to invest in local journalism and the significance of engaging younger audiences. Sook also highlights the trust that local news holds in communities and the role of personalities in building that trust. The discussion touches on the launch of News Nation and its vision to serve the middle of the country, aiming to provide unbiased news coverage. Watch on YouTube<\/a><\/span><\/p>\n

[\/et_pb_accordion_item][et_pb_accordion_item title=”Ep 604 – Chantell Ghosh – Miami City Ballet ” closed_toggle_text_color=”#FFFFFF” _builder_version=”4.27.4″ _module_preset=”default” background_color=”#3468C6″ background_enable_color=”on” hover_enabled=”0″ global_colors_info=”{}” toggle_text_color=”#FFFFFF” open=”on” sticky_enabled=”0″]<\/p>\n

John Dick and Chantell Ghosh discuss the critical role of regional arts organizations in community infrastructure and economic sustainability. They explore the challenges these organizations face, including funding, audience engagement, and competition with larger entities like Broadway. Ghosh emphasizes the need for arts organizations to adopt a business mindset, interrogate their models, and connect with younger audiences to ensure their survival and relevance. The discussion highlights the importance of arts in creating vibrant communities and the necessity of political and financial support for these organizations. Watch on YouTube<\/a><\/span><\/p>\n

[\/et_pb_accordion_item][et_pb_accordion_item title=”Ep 605 – Nick Thompson – The Atlantic” open_toggle_background_color=”#3468C6″ closed_toggle_text_color=”#FFFFFF” closed_toggle_background_color=”#3468C6″ _builder_version=”4.27.4″ _module_preset=”default” background_color=”#3468C6″ background_enable_color=”on” hover_enabled=”0″ global_colors_info=”{}” toggle_text_color=”#FFFFFF” open=”off” sticky_enabled=”0″]<\/p>\n

In this conversation, John and Nick Thompson discuss the current state of media and publishing, focusing on the challenges and strategies that The Atlantic has employed to thrive in a changing landscape. They explore the importance of quality journalism, the investment in print, the shift towards longer content, and the impact of AI on the industry. Additionally, they delve into themes of trust in media, political tribalism, and personal reflections from Nick’s new book, ‘The Running Ground’, which intertwines his running journey with his relationship with his father. Watch on YouTube<\/a><\/p>\n

[\/et_pb_accordion_item][et_pb_accordion_item title=”Ep 606 – Ed Elson – Prof G Markets” open_toggle_background_color=”#3468C6″ closed_toggle_text_color=”#FFFFFF” closed_toggle_background_color=”#3468C6″ _builder_version=”4.27.4″ _module_preset=”default” background_color=”#3468C6″ background_enable_color=”on” hover_enabled=”0″ global_colors_info=”{}” toggle_text_color=”#FFFFFF” open=”off” sticky_enabled=”0″]<\/p>\n

In this insightful interview, John and Ed Elson discuss the reliability of economic data, the impact of AI on society, and the importance of critical thinking in interpreting information. They explore trusted data sources, the challenges of government statistics, and the societal implications of technological advancements. Watch on YouTube<\/a><\/p>\n

[\/et_pb_accordion_item][et_pb_accordion_item title=”Ep 607 – Craig Brommers – American Eagle” open_toggle_background_color=”#3468C6″ closed_toggle_text_color=”#FFFFFF” closed_toggle_background_color=”#3468C6″ _builder_version=”4.27.4″ _module_preset=”default” background_color=”#3468C6″ background_enable_color=”on” hover_enabled=”0″ global_colors_info=”{}” toggle_text_color=”#FFFFFF” open=”off” sticky_enabled=”0″]<\/p>\n

In this engaging interview, Craig Brommers, Chief Marketing Officer of American Eagle, shares insights into the brand’s recent success, innovative marketing strategies, and the evolving landscape of retail and consumer loyalty. Discover how storytelling, celebrity collaborations, and understanding Gen Z’s emotional connection are shaping the future of retail marketing.<\/span>
Watch on YouTube<\/a><\/p>\n

[\/et_pb_accordion_item][\/et_pb_accordion][et_pb_button button_url=”https:\/\/www.youtube.com\/@civicscience9645″ button_text=”YouTube Archive” button_alignment=”center” _builder_version=”4.27.4″ _module_preset=”7d489919-7695-4491-bac4-70a976982160″ button_bg_color=”#3468C6″ box_shadow_style=”preset2″ button_bg_color_hover=”#4159a0″ locked=”off” global_colors_info=”{}” button_one_text_size__hover_enabled=”off” button_two_text_size__hover_enabled=”off” button_one_text_color__hover_enabled=”off” button_two_text_color__hover_enabled=”off” button_one_border_width__hover_enabled=”off” button_two_border_width__hover_enabled=”off” button_one_border_color__hover_enabled=”off” button_two_border_color__hover_enabled=”off” button_one_border_radius__hover_enabled=”off” button_two_border_radius__hover_enabled=”off” button_one_letter_spacing__hover_enabled=”off” button_two_letter_spacing__hover_enabled=”off” button_one_bg_color__hover_enabled=”off” button_two_bg_color__hover_enabled=”off”]<\/p>\n

About Anthony<\/h1>\n

Business CoacH<\/h3>\n

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[\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Weekly Email” _builder_version=”4.27.4″ _module_preset=”default” background_color=”#FFFFFF” custom_margin=”||-3px|||” custom_padding=”4px||29px|||” locked=”off” collapsed=”on” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” width=”auto” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_heading title=”Weekly Email Newsletter” _builder_version=”4.27.4″ _module_preset=”c2f0f3e5-0d4b-4a74-9043-2d265bca952a” title_text_align=”center” title_text_color=”#000000″ custom_margin=”||10px||false|false” global_colors_info=”{%22gcid-primary-color%22:%91%22quote_text_color%22%93}”][\/et_pb_heading][et_pb_text _builder_version=”4.27.4″ _module_preset=”cdf7bb09-c90d-4306-8243-79bb1a733ff7″ text_text_color=”#000000″ header_text_color=”#000000″ text_orientation=”center” width=”70%” module_alignment=”center” custom_margin=”-14px||10px|||” global_colors_info=”{}”]<\/p>\n

What We\u2019re Seeing (WWS) is a short weekly email written by CivicScience CEO John Dick and read by some of the top executives in America. The WWS highlights key consumer trends and insights from the week, plus a personal, insightful introduction from John.<\/p>\n

[\/et_pb_text][et_pb_button button_url=”https:\/\/civicscience.com\/wws-archive\/” button_text=”Visit Archive” button_alignment=”center” _builder_version=”4.27.4″ _module_preset=”7d489919-7695-4491-bac4-70a976982160″ button_text_size=”10px” button_bg_color=”#3468C6″ custom_margin=”5px|||||” box_shadow_style=”preset2″ button_bg_color_hover=”#4159a0″ global_colors_info=”{}” button_one_text_size__hover_enabled=”off” button_two_text_size__hover_enabled=”off” button_one_text_color__hover_enabled=”off” button_two_text_color__hover_enabled=”off” button_one_border_width__hover_enabled=”off” button_two_border_width__hover_enabled=”off” button_one_border_color__hover_enabled=”off” button_two_border_color__hover_enabled=”off” button_one_border_radius__hover_enabled=”off” button_two_border_radius__hover_enabled=”off” button_one_letter_spacing__hover_enabled=”off” button_two_letter_spacing__hover_enabled=”off” button_one_bg_color__hover_enabled=”off” button_two_bg_color__hover_enabled=”off”][\/et_pb_button][et_pb_slider show_pagination=”off” _builder_version=”4.27.4″ _module_preset=”00c02cc1-03aa-4708-8adc-80bbb39e0e66″ header_font=”||on||||||” header_text_color=”#b19a6d” custom_padding=”0px||0px||false|false” global_colors_info=”{%22gcid-primary-color%22:%91%22button_bg_color%22,%22button_bg_color%22,%22button_bg_color%22,%22button_bg_color%22,%22button_bg_color%22,%22button_bg_color%22,%22button_bg_color%22%93,%22gcid-body-color%22:%91%22body_text_color%22,%22body_text_color%22,%22body_text_color%22,%22body_text_color%22,%22body_text_color%22,%22body_text_color%22,%22body_text_color%22%93,%22gcid-heading-color%22:%91%22header_text_color%22,%22header_text_color%22,%22header_text_color%22,%22header_text_color%22,%22header_text_color%22%93,%22gcid-secondary-color%22:%91%22header_text_color%22%93}”][et_pb_slide heading=”%22Nothing better than starting Saturday mornings with John Dick and his newsletter. It\u2019s a definite coffee-spitter\u202612.3 percent of the time.%22″ _builder_version=”4.27.4″ _module_preset=”default” header_font_size=”30px” body_text_color=”#3468C6″ global_colors_info=”{}” sticky_transition=”on”]<\/p>\n

Mark Cuban<\/strong>, The Cuban Companies<\/span><\/p>\n

[\/et_pb_slide][et_pb_slide heading=”%22You know you\u2019ve made it when what you did on Friday shows up in JD\u2019s email on Saturday morning.%22″ _builder_version=”4.27.4″ _module_preset=”default” header_text_color=”#8E846B” header_font_size=”30px” body_text_color=”#3550A0″ global_colors_info=”{}” sticky_transition=”on”]<\/p>\n

Rob Lynch<\/strong> – CEO, Shake Shack<\/p>\n

[\/et_pb_slide][et_pb_slide heading=”%22John\u2019s Saturday morning column lives somewhere between insight served up like a tasting menu at a Michelin Star restaurant and Saturday Night Live opening monologue of self-deprecating humor. It\u2019s the only thing that challenges my coffee for the first thing I do on Saturday.%22″ _builder_version=”4.27.4″ _module_preset=”default” header_text_color=”#8E846B” header_font_size=”30px” body_text_color=”#3550A0″ global_colors_info=”{}” sticky_transition=”on”]<\/p>\n

Bracken Darrell<\/strong> – CEO, VF<\/p>\n

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Join the thousands of leaders and executives who listen to John’s podcast. Show includes interviews with the most impactful people in business and technology today.John’s guest, Mark Cuban, is tackling this transparency problem in the unnecessarily complex world of prescription drugs. They talked about the story behind CostPlusDrugs.com, his bold vision to \u201cf\u2013k up healthcare,\u201d […]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-13","page","type-page","status-publish","hentry"],"featured_image_src":null,"featured_image_src_square":null,"_links":{"self":[{"href":"https:\/\/whatwereseeing.com\/index.php?rest_route=\/wp\/v2\/pages\/13","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/whatwereseeing.com\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/whatwereseeing.com\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/whatwereseeing.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/whatwereseeing.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=13"}],"version-history":[{"count":0,"href":"https:\/\/whatwereseeing.com\/index.php?rest_route=\/wp\/v2\/pages\/13\/revisions"}],"wp:attachment":[{"href":"https:\/\/whatwereseeing.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=13"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}